{"id":74,"date":"2014-08-11T09:08:18","date_gmt":"2014-08-11T17:08:18","guid":{"rendered":"http:\/\/morefollow.com\/resources\/?page_id=74"},"modified":"2016-02-24T17:57:02","modified_gmt":"2016-02-25T01:57:02","slug":"complete-guide-building-twitter-audience-chapter-1","status":"publish","type":"page","link":"https:\/\/morefollow.com\/resources\/complete-guide-building-twitter-audience\/complete-guide-building-twitter-audience-chapter-1\/","title":{"rendered":"Why Does Twitter Make Sense For You?"},"content":{"rendered":"<!--CusAds0--><h2>The Complete Guide to Building Your Twitter Audience<\/h2>\n<h2><a href=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/chapter-round.png\"><img data-opt-id=768870490  fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-382\" src=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/chapter-round.png\" alt=\"chapter-one\" width=\"80\" height=\"80\" srcset=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:80\/h:80\/q:mauto\/ig:avif\/dpr:2\/https:\/\/morefollow.com\/resources\/wp-content\/uploads\/chapter-round.png 80w, https:\/\/mlcu35c1adb0.i.optimole.com\/w:50\/h:50\/q:mauto\/ig:avif\/dpr:2\/https:\/\/morefollow.com\/resources\/wp-content\/uploads\/chapter-round.png 50w\" sizes=\"(max-width: 80px) 100vw, 80px\" \/><\/a>\u00a0&#8211;\u00a0Chapter 1<\/h2>\n<div id=\"feature-wrapper-tips\">Twitter is not likely going away anytime soon, it has a broad adoption and has experience consistent growth.<br \/>\nAccording to <a href=\"https:\/\/about.twitter.com\/company\" target=\"_blank\">Twitter<\/a> here are a few facts:<\/p>\n<h4>Twitter usage<img data-opt-id=245774248  fetchpriority=\"high\" decoding=\"async\" class=\"alignright wp-image-79\" src=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/2014\/08\/twitter-statistics.png\" alt=\"twitter-statistics\" width=\"400\" height=\"185\" \/><\/h4>\n<ul>\n<li>271 million monthly active users<\/li>\n<li>500 million Tweets are sent per day<\/li>\n<li>78% of Twitter active users are on mobile<\/li>\n<li>77% of accounts are outside the U.S.<\/li>\n<li>Twitter supports 35+ languages<\/li>\n<li>Vine: More than 40 million users<\/li>\n<\/ul>\n<p>An article posted about Twitter on <a href=\"http:\/\/thenextweb.com\/twitter\/2014\/04\/29\/twitter-passes-255m-monthly-active-users-198m-mobile-users-sees-80-advertising-revenue-mobile\/\" target=\"_blank\">thenextweb.com <\/a>provides some insight on the numbers.<\/p>\n<p>Here are the numbers as they appeared in the <a href=\"https:\/\/investor.twitterinc.com\/releasedetail.cfm?ReleaseID=843245\" target=\"_blank\">release<\/a>:<\/p>\n<ul>\n<li>Average Monthly Active Users (MAUs) were 255 million as of March 31, 2014, an increase of 25% year-over-year.<\/li>\n<li>Mobile MAUs reached 198 million in the first quarter of 2014, an increase of 31% year-over-year, representing 78% of total MAUs<\/li>\n<li>Timeline views reached 157 billion for the first quarter of 2014, an increase of 15% year-over-year.<\/li>\n<li>Advertising revenue totaled $226 million, an increase of 125% year-over-year<\/li>\n<li>Mobile advertising revenue was approximately 80% of total advertising revenue.<\/li>\n<\/ul>\n<p>You should focus on building a community that makes sense for you!<\/p>\n<\/div>\n<div id=\"feature-wrapper-tips-white\">\n<h3>Social Network Landscape<\/h3>\n<p><a href=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/2014\/08\/social-network-users.png\"><img data-opt-id=1473676611  data-opt-src=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/2014\/08\/social-network-users.png\"  decoding=\"async\" class=\"aligncenter size-full wp-image-81\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"social-network-users\" width=\"250\" height=\"250\" \/><\/a><br \/>\n<a href=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/2014\/08\/network-percent.png\"><img data-opt-id=547369352  data-opt-src=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/2014\/08\/network-percent.png\"  decoding=\"async\" class=\"aligncenter size-full wp-image-80\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"network-percent\" width=\"754\" height=\"454\" \/><\/a><\/p>\n<div id=\"feature-wrapper-tips\">\n<p>A Little About Twitter Users&#8230;<\/p>\n<div id=\"feature-wrapper-tips\">\n<p>They tend to be younger, smarter, richer and more mobile compared to the average Facebook user.<\/p>\n<p>Millennials are quite active, a whopping 81% check their Twitter at least once a day!<\/p>\n<p>72% of Moms expect to interact with brands on Twitter<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<p><a href=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/2014\/08\/pewinternet-twitter-users.jpg\"><img data-opt-id=121227014  data-opt-src=\"https:\/\/mlcu35c1adb0.i.optimole.com\/w:auto\/h:auto\/q:mauto\/ig:avif\/http:\/\/morefollow.com\/resources\/wp-content\/uploads\/2014\/08\/pewinternet-twitter-users.jpg\"  decoding=\"async\" class=\"alignnone wp-image-83 size-full\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20100%%20100%%22%20width%3D%22100%%22%20height%3D%22100%%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22100%%22%20height%3D%22100%%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" alt=\"pewinternet-twitter-users\" width=\"440\" height=\"632\" \/><\/a><\/p>\n<\/div>\n<div id=\"feature-wrapper-tips-dark\">\n<div style=\"text-align: left; float: left;\"><span style=\"font-size: 24pt;\"><a href=\"\/resources\/complete-guide-building-twitter-audience-chapter-1\">\u00a0<i class=\"fa fa-arrow-circle-o-left\"><span style=\"color: transparent; display: none;\">icon-arrow-circle-o-left<\/span><\/i>\u00a0Overview<\/a><\/span><\/div>\n<div style=\"text-align: right; float: right;\"><span style=\"font-size: 24pt;\"><a href=\"\/resources\/complete-guide-building-twitter-audience-chapter-2\">\u00a0<i class=\"fa fa-arrow-circle-o-right\"><span style=\"color: transparent; display: none;\">icon-arrow-circle-o-right<\/span><\/i>\u00a0Next Chapter<\/a><\/span><\/div>\n<div class=\"clear\"><\/div>\n<\/div>\n<\/div>\n<!--CusAds0-->\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>The Complete Guide to Building Your Twitter Audience \u00a0&#8211;\u00a0Chapter 1 Twitter is not likely going away anytime soon, it has [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":364,"parent":30,"menu_order":1,"comment_status":"open","ping_status":"closed","template":"page-templates\/full-width.php","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","footnotes":""},"class_list":["post-74","page","type-page","status-publish","has-post-thumbnail","hentry","entry","has-media"],"yoast_head":"<!-- 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